Our Roots

The legend of Irie! Originally created for Rastafarian
smokers of Ethiopia, Jamaica and the entire world!
We want everyone to smoke and enjoy IRIE!

Always Smokin’ On IRIE®.

Our Roots

Launched in Ethiopia.
Moved to Jamaica.

Always Smokin’ On IRIE ®.

Our Way

This mission

For IRIE® to carry a on a positive uplifting message by igniting conversations, sparking creativity and empowering the people.

Keep everything IRIE®

IRIE® is for the real smokers that want to take it easy. We bring you this extra thin paper for a purer smoking experience.

Experience the IRIE® way for yourself